Product Marketing Director, SaaS

Product Marketing Director

Position Overview:

The Director of Product Marketing will be responsible for clearly positioning our technology, products and platform for our sales team, clients and the market. This individual’s role and responsibilities will include defining product positioning, developing the go-to market strategy and executing the plan across the organization while monitoring business metrics and adapting strategies when necessary.

 

It will be critical for this person to be able to effectively manage multiple priorities and product lines, with a critical focus on revenue generation and product adoption. The Product Marketing Director role is a highly visible position that will require extensive cross-functional collaboration across all levels of the entire organization.

 

Key measurement criteria will include successful execution of programs, revenue growth, market penetration, customer retention and 3rd party market validation.

 

Market Strategy and Intelligence:

 

Sales Collaboration:

 

Additional responsibilities:

Desired Skills and Experience

 

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